Free Workshop: Staying authentic while using AI for your marketing success
In the era of digital marketing, Artificial Intelligence (AI) has become an indispensable tool for businesses looking to optimise their marketing efforts and enhance customer experiences. However, there is a delicate balance between leveraging AI technologies and maintaining the authenticity of your brand messaging.
This workshop will explore how businesses can harness the power of AI while preserving the genuine connection that customers crave. You will learn practical strategies and best practices for integrating AI into your marketing initiatives without sacrificing your authenticity.
This workshop will cover:
- the role AI plays in modern marketing and its impact on consumer behaviour
- how authenticity in marketing builds trust and loyalty
- strategies for maintaining authenticity in messaging while utilising AI-powered tools and platforms
- practical and actionable techniques for implementing AI-driven marketing strategies in your own business.
This workshop is ideal for all business owners, entrepreneurs and those looking to improve their business positioning in the marketplace.
Brisbane City Council, with Your Marketing Machines, is delivering this free workshop to support local businesses to grow and thrive.
Details
Date: Wed 27 Nov 2024
Registration and networking: 9–9.30am
Workshop: 9.30am–12pm
Location: Suburban Business Hub, 16 Aspinall Street, Nundah
More Recent News
-
2025 Asia Pacific Cities Summit & Mayors’ Forum
Connect with global decision-makers and access international markets at the 2025 Asia Pacific Cities Summit and Mayors’ Forum in Dubai—Brisbane City Council’s premier event for business growth and strategic partnerships. Read More -
Brisbane City Council Workshop: Using AI customer service agents for your business
Join this free 2-hour in-person workshop to explore the current landscape of AI in customer service, showcasing what's genuinely effective and how you can make intelligent choices for your business operations. Read More -
Tendering - Top Ten Tips Webinar
This free webinar provides practical tips to help you prepare comprehensive and conforming tenders for government and private sector contracts. Read More