Meet Jo Hassan
From running small businesses to being a business coach, Jo Hassan has done it all.
Jo has experienced the tremendous highs as well as the devastating lows that come from the intense and often overwhelming world of small business.
Now she’s taking her years of experience and life-lessons learned to help others create a lifestyle they can love.
“The feeling of being overwhelmed is not unusual for small business owners. But with the right coaching and systems in place you can double your energy, maximise profit and create a fully self-managed business to reduce stress and increase your vitality.
“Many of my clients can’t remember when they last had family time, a holiday or even a day off when they didn’t think about their business.
“They are working too many hours on too many different aspects of their business. They feel like they have their business whirling around in their head 24 hours a day.”
In response, Jo developed the PEPP® Model and PEPP® Small Business Coaching Program.
PEPP® stands for Purpose, Energy, Pleasure and Profit. The model calls on participants to consider these elements before starting any activity, whether it’s work-related or not.
Jo recently published Full Circle – Building Resilience in Business and Life from the Jagged Edges of PTSD. The book is the “back story on the back story” for why PEPP® is important and why Jo is known for her love of the colour pink and how it helped her overcome mental illness. (PTSD = post-traumatic stress disorder).